← Jason Penrod Available
Case study Product & UX Healthtech

The two apps

Everything patients see gets written about. This is the other side: the portal a clinic staffer actually drives, and the admin app behind it. Two audiences, one system, and almost none of it visible from the outside.

My role
Co-founder & CTO
Company
inFormed Consent
Year
2020 to now
Stack
Next.js, AI avatars
US Patent 11,501,875 B1 Informed patient consent through video tracking View the patent →
The practice portal dashboard: a four-card funnel reading created, viewed by patient, signed by patient and countersigned; an Active Sessions panel grouping patient sessions under Active now, Today and Tomorrow with a live progress bar on one; and a right column carrying the practice, the clinician profile, a seven-day delivery-channel breakdown and a security audit card.
Figure 01 · the practice portal dashboard

The shape of it

The patient app is the easy one to design

A patient uses this product once. They get a link, they watch, they sign, they never come back. You can afford to be generous with their attention, explain everything, and design every screen for someone who has never seen it before.

The staff side is the opposite. A scheduler at the front desk touches it forty times a week between phone calls, on a shared machine, with a patient standing there. Nothing can require reading. Nothing can require remembering. And the whole thing has to survive the fact that the surgery date, which is what the entire sequence hangs off, usually does not exist yet when the journey starts.

That is the design problem. It resolves across two surfaces: a dashboard that says what is stuck, and a five-step flow for sending a patient down a journey. Both are below, screen by screen.

Part one · the dashboard

What a Monday morning looks like

This is the first screen after sign-in, and it has to answer one question before anybody reads a word: is anything wrong right now.

Four numbers across the top. They look like a stat row, and every dashboard has one. This one is not four metrics, it is a funnel, and the order is the whole point.

Created 12

Sessions the practice sent today. The only number staff control directly.

Viewed by patient 8

Four never opened it. This is the gap worth chasing, and the only one a phone call fixes.

Signed by patient 5

Three opened it and did not finish. A different problem, needing a different intervention.

Countersigned 5

The clinician's signature. Until this lands, the consent is not complete.

Reading left to right you get a story rather than a scoreboard. Twelve went out, four were never opened, three stalled part way, five are done. Each drop-off has a different cause and a different fix, and a practice can work the list without anybody explaining the numbers to them.

The last column is the one people forget. A patient signature does not finish a consent. The clinician has to countersign, and if that number trails the one beside it, the practice has a pile of incomplete legal records and no idea. Putting countersigned in the funnel makes the clinician's own backlog visible to the clinician.

What the top of the screen is for

Not how much did we do. Which of these is stuck, and who has to move it.

The session list

Grouped by when, described in verbs

Sessions sit under active now, today and tomorrow, not under a status column you sort. Same principle as the journeys board further down: a clinic schedules by day, so the software should too.

And every session says what is happening in the present tense, with a timestamp attached.

Watching video · just now Ready to sign · 1h ago Link opened · 4h ago Not sent · scheduled tomorrow

None of those is a percentage or a state name. They are descriptions of a person, which is what a scheduler is actually tracking. Ready to sign tells someone to make a call. In progress, 64 percent tells them nothing they can act on.

The one exception earns it: the patient part-way through a video gets a live bar, because that is the patented video tracking surfacing in the staff view. Someone watching right now is the one case where a percentage is a fact rather than a summary.

The right column

Three cards that answer questions nobody asked out loud

1

Who am I, here. Practice, colleagues, the clinician's own profile and their procedure library count. Consent is attributed to a person, so the person is on screen.

2

How are we reaching people. Seven days of delivery split across SMS, email and in-clinic. When more than half of everything lands by text, that changes how the content gets written.

3

Is this still safe. A live security audit card with the compliance state on it, in the sidebar rather than the footer.

The third one is the least obvious and the most deliberate. Compliance badges normally live in a footer or a marketing page, where they are a claim. Putting the audit state in the working sidebar makes it a reading, and a reading can be wrong in a way a badge never is. That is the point: a practice handling consent needs to be told when something has changed, not reassured that it has not.

The top of a dashboard should say what is stuck, not what got done.

The rule this screen is built on

Part two · the journeys

Sending one

Five screens, start to finish. This is the whole job: pick a journey, pick a patient, anchor it to two appointments, and then watch it run itself.

Screen 01

The unit of work is a journey, not a form

A practice does not send a consent document. It moves a patient through a sequence: an introduction, an answer to the questions everyone asks, then the consent itself. The library holds journeys, each with a stage count and a mix of information and consent steps.

Why it matters

Naming the object correctly closes off a whole family of bad screens. Call it a form and you get a document manager, a send button, and a patient who receives a legal PDF cold.

The Journey templates tab in the practice portal, listing two journeys, Abbott SCS Trial and Standard SCS Implant, each with three stages, a consent-and-info badge pair, a Send button and a View stages link.
Journey templates · synced with the cloud library
Screen 02

Provider first, then patient

Send opens a three-step wizard: patient, schedule, done. The provider selector sits above the patient search, and it is not a convenience field.

Why it matters

A consent is attributed to a named clinician. It is a legal artefact, not a mailing, and whoever is named on it is the one whose disclosure obligation was discharged. Putting the provider above the patient makes that ordering visible instead of burying it in a default.

The send wizard on its Patient step: a three-dot progress indicator reading patient, schedule, done, a provider dropdown, a patient search field, and a scrollable list of patient rows with their names and email addresses blurred out.
Choose the patient and provider · names and addresses redacted for publication
Screen 03

Two dates, and the sequence places itself

The scheduler enters a consultation date and, if it is known, a surgery date. Every stage then schedules relative to those anchors rather than to the calendar: the introduction goes at journey start, the FAQ one day after the consultation, the consent two days before surgery. Each stage also carries its own delivery channel.

Why it matters

Surgery is marked optional, set after consult, and that single word carries the hardest requirement in the product. In a real clinic the surgery date does not exist yet at consultation time. A system that demands it up front is a system that never gets used. So the journey starts on one date and back-fills the second, and the consent stage stays unscheduled until it can be.

The wizard's Schedule step: consultation and surgery date fields, with surgery marked optional, above three stage cards. Introduction is an info stage at journey start delivered by email, FAQ is an info stage one day after consultation delivered by SMS, and Consent is an e-consent stage two days before surgery delivered by launch.
Set appointment anchors and delivery

The relative schedule, in full

At journey start Introduction Info · email
Consultation + 1 day FAQ Info · SMS
Surgery − 2 days Consent E-consent · launch

The channel changes down the sequence and that is deliberate too. The introduction is an email, because it can be long and it can wait. The FAQ is an SMS, because it lands the day after a consultation when the questions are actually forming and nobody opens email. The consent launches a session, because it is the only step that has to be watched.

Screen 04

Confirm what will happen, not that something saved

The final step does not say “success.” It says all three stages are scheduled, they appear in the Schedule, and each one sends automatically when its date arrives.

Why it matters

The scheduler is about to walk away and trust an automation with a legal document. A tick and the word saved answers a question nobody asked. Stating the mechanism is what lets someone stop thinking about it, which is the entire value of the feature.

The wizard's Done step: a green check, the heading Journey started, and text explaining that all three stages are scheduled, appear in the Schedule, and each sends automatically when its date arrives.
Journey started
Screen 05

A board about what is next, not what happened

Journeys in progress, filtered by active, on hold, stopped and all. Each card carries the stage position, a segmented progress bar, both appointment dates, and one line in accent colour: the next scheduled message and its date.

Why it matters

Most operational dashboards are activity logs pointed backwards. The only question a clinic has is whether anything is about to go wrong before an appointment, so the next action is the most prominent thing on every card and history is a click away.

The Journeys in progress board: five active patient cards, each showing the patient initials, journey name, stage position out of three, a segmented progress bar, consultation and surgery dates, and the next scheduled message with its date.
Journeys in progress · active

Two details on that board took longer to settle than the layout. The progress bar is segmented rather than continuous, because a journey is three discrete legal events and a smooth bar implies a percentage that does not exist. And a stage that is waiting on a date the practice has not entered yet reads awaiting next stage rather than showing as stalled, because it is not a failure, it is the surgery date problem showing up again downstream.

The staff app is used forty times a week, between phone calls, with a patient standing there.

The constraint every screen above is answering

One last thing, in the top right of every screen: a masked toggle, sitting beside the theme switch. One click blanks patient-identifying text across the whole portal.

It exists because of where this software actually runs. A front-desk monitor faces a waiting room. A laptop gets turned around to show someone a date. The privacy requirement is not really about databases, it is about people walking past a screen, and that needs a control the person at the desk can hit in one motion without navigating anywhere.

Part three · the admin app

What sits behind it

The research cockpit, the governance queue and the diagnostics board all live on this side. Selected screens and commentary are being pulled together now, and land here next.

Related

Three pieces of this system, in depth

Taking on work

Have an internal app nobody wants to use?

Staff software gets designed last and used most. Tell me who has to drive it and what it costs them when it is slow.

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